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Effortlessly build your brand as an author on social media ...

...without wasting your time on things that don't work, stressing yourself out, or spending hours on social media every single day.

 

JOIN THE COURSE

Whether you're a traditionally or self-published author, or simply an aspiring author looking to grow your audience online without burning out, then you already know that social media is basically required for most authors in today's publishing industry.

We hear industry experts talk about the importance of "having a brand" all the time — from agents to publishers to our fellow authors — and it makes sense. Having a brand means having people to read your book, right? 

Chances are you might even HAVE a brand already. (Or at least you know you probably need to figure one out ASAP.) You're probably even clocking hours on social media while wondering, "Am I even doing this right?"


Here's What You

Might Not Know

Even if you're already using social media,
knowing how to do it *right* can:

  • Make Marketing Effortless

    Social media isn't rocket science. There is no mythical formula to success that only experts can master, and it's something that anyone can DIY successfully. Why does that matter? Because the easier something is, the less time you can spend doing it and still see results.
  • Give You *Crazy* Results

    That's right, the time you're investing into social media is valuablewhich means you should be getting something out of it besides a handful of followers who might not even be clicking your content. Whether that's driving traffic to your website, helping you land a book deal, or something else entirely — social media works. 
  • Transform Your Writing Career

    Don't think social media matters when it comes to being a writer? Back when I was the Director of Marketing for a midsize publisher, the acquisitions editor would ask to check someone's brand every time they considered a manuscript. Agents, publishers, and even readers care about your brand (whether you like it or not). 
  • Boost Other Opportunities 

    Got a blog or a burgeoning freelance writing career? Think of social media as amplifying your reach — it can help you attract more readers, more business opportunities, more clients, etc.  
  • Instantly Raise Your Online "Credibility"  

    Like it or not, social proof is a huge factor on social media. That means we often see certain things online — a high number of followers or a fancy blue checkmark — and automatically think of those things as marks of legitimacy and authority. Even if you don't agree with that yourself, I can guarantee that other people do

Let's be honest:

Even though the reasons why we should be
spending time building our brands on social media are obvious, the path to doing it successfully
is anything but.

Okay, sure, but I already use social media.

Why am I not seeing results?

 

If you're reading this, chances are you already use some sort of social media. Maybe you've been told to use it to "build your brand as an author" by an agent, editor, or someone else, but you decided to show up. You're posting regularly (ish), taking time away from your writing, and maybe you've even gotten super plugged into the writing community.

If you're super dedicated, you've probably tried to learn a little more about it through books, blogs, videos, and more. Maybe you've even dabbled with advertising because that's what you "should" do. Authors should be on social media, so you are.

But even the most dedicated and well-intentioned person needs to do more than just show up on social media to get results, and you've probably experienced that for yourself. Growth is slow or non-existent, and even if you are getting more followers, engagement is minimal and you can't help but wonder if it's actually doing anything for you.

Here's why most authors struggle on social media:

Without knowing what to do on social media — and, more importantly, how to do it — most authors fail to see results online.

Even if they go through the motions, many struggle to see results that are actually worth the amount of time they're investing. 

Unfortunately, this can be incredibly damaging to an author's career.

Whether you're still writing your first manuscript or preparing to publish your fourth book, you probably know by now that social media is a critical part of being an author in today's digital landscape.

With over a million books being published every single year (adding to the 134 million books already published) along with dwindling marketing budgets, authors now hold more responsibility for promoting their own books than ever before. 

But you're busy, right? You might even be working another job, not to mention working on your next book, taking care of your family, or simply focusing on keeping your life together.

That's why authors literally can't afford to flounder on social media. Not only does social media play a role in whether or not you might get published, how well you. promote — and sell — your book impacts whether or not you'll get another publishing deal or even out-earn your advance. 

Let's face it — social media is something you need to get right sooner rather than later, but you're not alone. This is something almost every author struggles with in one way or another. 

Luckily? Even if you've been struggling on social media, or if you're just getting started, there's no moment where it's "too late" to reset your social media and turn everything around

That is...as long as you're not committing the same mistakes other authors continue to make on social media.

OKAY, I WANT IN!

The Biggest Mistakes Authors Make While Trying to Grow Their Brands on Social Media

Mistake #1

They make it about them.

I know what you're thinking, but your social media platforms aren't about you. They're just not. If you're only thinking about what you can get out of people, then you aren't going to reach — and, more importantly, convert — your followers.

Instead, you need to start thinking about what you can give to your followers. What value do they provide? What do they get out of following you?

If you can't answer these questions, why would they follow you? 

Mistake #2

They focus on the wrong platforms.

One of the biggest mistakes I've seen authors make over and over again is spending too much time on the wrong platforms. They're using the platforms they think they should be using, or they're spending too much time on platforms that aren't giving them results. 

As a result, they end up wasting time on the wrong things, and they're left frustrated by the lack of progress.

Instead, you should tailor your focus to where you get the biggest impact, meaning you can spend less time on social media to get more results. 

Mistake #3

They think it's the same as using social media for personal reasons.

For many of us, we've been using social media for years to stay connected with friends and family. Social media has become part of our lives, which means we often think that there's no difference between using social media as individuals versus using it as an author. 

When that happens, we end up spending countless hours on social media with little to no direction that ends up yielding little to no results.

You don't need to make your social media super formal, but you do need to start treating it like a business. (Because it is.) Like it or not, you're an entrepreneur, which means it's time to take social media marketing seriously.

Mistake #4

They try to sell *way* too hard.

We get it, you have a book. Or a blog, or a YouTube, or...anything. But selling on social media isn't about standing on a soapbox and screaming about what you're trying to sell. I've said it before, and I'll say it again — if the only thing you're posting is "buy my book, buy my book, buy my book," they're not going to click buy. They're going to click unfollow.

This is the opposite of reason #3, but it's just as damaging (if not more). People don't want to be sold to like that. Spammy content is a major turn-off, which means over-selling can actually do the opposite of what you want.

It's time to treat social media as an opportunity for engagement, not as a sales pitch.

Shh...I'm going to let you in on a little secret...

Even though social media isn't quite as easy as one, two, tweet  — that doesn't mean you can't get amazing results on social media with less effort. In fact, knowing exactly how to use social media (beyond the standard, over-used advice we've all heard a billion times) can transform your platforms from dull to thriving. 

The key to all of this is knowing how to reset your social media into something that yields crazy results without spending tons of time, money, and effort to make it happen.

Yep, it's possible, and I would LOVE to show you how.

“Jandra has great insight into navigating different social media platforms, like Instagram and Twitter. She helped me create an online presence that was both effective for book marketing but also authentic to who I am.”

— Saba Kapur, author of the Lucky Us series.

INTRODUCING

The Ultimate Social Media Reset for Writers

How to Build a Better Brand Online Without Getting Overwhelmed
(Or Spending a Fortune)

I've spent thousands of hours teaching authors and publishers how to build and grow amazing brands using social media, so I've taken everything I've learned and created a comprehensive, step-by-step program that not only teaches you how to effectively manage social media, but walks you through
how to get better results with less work.

The Ultimate Social Media Reset doesn't teach you how to use social media — 
it teaches you how to use it right.

Yes, you'll learn strategies for managing and growing your brand on social media, but you'll also have an extensive, step-by-step project plan that will walk you through every step of resetting your social media as you implement everything you learn.

The result? You'll not only know how to improve your social media, but you'll already have implemented these strategies along the way.

The Ultimate Social Media Reset for Writers is the ONLY program of its kind that…

1. Teaches you how to optimize your social media so you continually attract highly engaged followers with less work.


2. Helps you focus your efforts on social media, allowing you more free time to focus on life, writing, and everything else that's important to you.


3. Guides you through using social media as an author-preneur, allowing you to boost your professional brand in a huge way.


4. Transforms your social media efforts into guaranteed, results-driven activities that are easy-to-implement and provide real, trackable value.

 

So if you’re ready to finally build an amazing brand on social media without getting overwhelmed...

Here's how we'll help you get here:

Module 1

Mapping Out Your Target

The first step to any journey is understanding where you're headed. In this module, we'll take a look at your audience and goals so we can establish a solid action plan to drive you to success. 

This is the difference between floundering and flourishing on social media, and it has the power to transform everything you're doing on social media

Module Highlights:

  • Define your target audience, and begin to understand how you can reach them on social media
  • Establishing your long- and short-term goals online, as well as beginning to lay the foundation of how you can make your social media efforts a resounding success
Module 2

Creating Your Social Media Strategy

If Module One is the foundation of your social media strategy, then this module is the cornerstone. Everything you do on social media will follow the actions you take here, which is why it's so vital.

Establishing a phenomenal social media strategy is less about knowing how to do everything on social media and more about knowing what will yield the best results. Now that you know where you want to go, this module will help you understand exactly how to get there.

Module Highlights:

  • Know which platforms you should be focusing on (as well as areas for growth)
  • Establish an easy-to-follow social media strategy that sets you up for success
Module 3

How to Figure Out Content

This is the meat of the course, and it's often what authors struggle with most on social media. Knowing what to post to drive engagement, capture your followers attention, and produce results is critical, which is why it deserves its own module. 

Without it, you risk not knowing what to post on social media which can lead to wasted time and disappointing results.

Module Highlights:

  • Determine what kind of value you want to provide to your followers, as well as how to capture their attention in the best way
  • Create and complete a social media calendar that will streamline your content online, and make your life way easier 
  • Discover what works and what *doesn’t* work for increasing your engagement and getting more followers
Module 4

Streamlining Your Social Media

Ready to start putting everything together? This module is where the magic happens. Here we'll learn how to get restarted on social media, as well as how to make your platforms stand out online. 

This module is all about learning to make your life way easier on social media, while also delivering the best results possible.

Module Highlights:

  • Understand *exactly* where you should focus your time and energy on social media.
  • Discover how to build smart social media habits that will lend to long-term, sustainable growth
  • Learn how to maximize your time on each platform
Module 5

Making Sense of Analytics

Now that we know what to do on social media, this module is all about refining our efforts and making sure that growth — and results — are inevitable.

Analytics might seem scary, but they're the difference between aiming at (and hitting) your target every single time versus closing your eyes and hoping for the best. 

Module Highlights:

  • Understand why analytics matter and which analytics you should be tracking
  • Discover how you can use analytics to transform your efforts on social media to maximize results 
Module 6

Improving Your Long-Term Strategy

It's time for the final, and arguably most important, module — learning how to change and improve your strategy over the long-term. 

Social media has changed dramatically over the last decade, and we can expect the digital landscape to continue to evolve in the future. This makes this module incredibly valuable, because it ensures that none of what we've learned will ever be out-of-date. 

Here we'll learn how to connect the dots between everything we've learned, so we don't just know what to do to build an amazing brand on social media but how to do it. 

Module Highlights:

  • Understand how to keep improving your content month after month
  • Why and how to do regular reviews of your social media strategy to improve your success
  • Tips on collaborating, influencer marketing, and contests
Bonus Module

How to Integrate Writing, Life, and Everything Else 

Juggling social media, writing, and everything else can be a major challenge. It's something I've struggled with myself as an author and entrepreneur, which is why I decided to include it in this course.

This module is all about setting you up for success in everything you do, allowing you to reach all of your goals *without* getting overwhelmed or risking burnout. 

Module Highlights:

  • Why self-care matters and how to implement it into your life as a writer
  • Understanding motivation and what’s keeping you from getting more work done
  • Myths about productivity, how you can manage your time more effectively, and how to fit *everything* into your life

14 Day, No-Questions-Asked, 100% Money Back Guarantee

Sure, the Ultimate Social Media Reset will help you completely revitalize your social media presence. Instead of feeling unsure about what you're doing online, this course will give you absolute clarity (and ease-of-mind) that results are inevitable. 

But, unlike other options, I don't want you to wait months and months before you start to maybe see a result. Instead, enroll right now, watch a few short lessons, and begin learning how to implement major changes on your social media right now. 

If you don't feel like you're well on your way to resetting your social media or you don't love my teaching, just shoot me an email at hello@jandralee.com within 14 days, and we'll return your investment.

"Jandra not only understands how to effectively use social media campaigns and platforms to build an audience and connect with readers, but she also has a terrific eye for creating attractive imagery to complement an author's message and branding." 
 
— Jamie Beck, Wall Street Journal bestselling author of The Sanctuary Sound series

Here’s what you’re getting when you enroll today:

The Ultimate Social Media Reset for Writers - $1297 Value

  • Bonus 1: Pre-Launch Module (includes my Social Media Audit Workbook) - $99 Value
  • Bonus 2:  Bonus Course Module: How to Integrate Life, Writing, and Everything else - $49 Value
  • Bonus 3: Access to the Ultimate Social Media Reset Members Only Facebook Community - $99 Value

When you add it all up, that’s a value of more than $1500.

But when you enroll today, you’ll get access to everything for just:

Pay Monthly

3 Monthly Payments of

$333

PAY MONTHLY

OR

Pay In Full + Save $100

1 Single Payment of

$899

PAY IN FULL + SAVE

Frequently Asked Questions

Questions our top students asked before enrolling in the Ultimate Social Media Reset for Writers:

The difference between this course and other resources online about social media marketing for authors lies in the implementation. Sure, you could read about best practices for social media, but those best practices are also changing constantly

Whenever I read a book about social media, I'm surprised to see that it almost always contains out-of-date information (even if it's a brand new publication). 

This course isn't about how to post on Twitter, how to curate an attractive Instagram aesthetic, or anything like that. You already know most of that, and — you're right — it's easy to find that information online for free. 

This course will teach you how to transform your social media strategy so you can maximize your results while reducing the amount of time you're spending online. We're talking long-term growth here — it's not about what you should do (post regularly, we already know that), it's about how to make it happen in a big way.

The Ultimate Social Media Reset is a self-paced implementation program, meaning you can do as much or as little work as your busy schedule lets you. 

My best estimate? Give yourself half an hour each week to watch the lessons, and set aside 2-3 hours to put them into action. Some weeks will be busier than others, but that's okay! 

But here's the thing — you'll discover that setting aside this time on the regular will help you build sustainable habits for managing your social media that will only help you in the long term.

Translation? You'll be able to start seeing the results of your actions pretty quickly, and you'll start wanting to dedicate a few hours every week to your success on social media. 

Honestly, I'm so glad you're curious about this question. The answer is abso-freaking-lutely. When I talk to publishers, this is one of their biggest complaints when it comes to their author's marketing efforts. They don't know the difference between using social media and using it as a brand, and that's a critical and career-defining distinction. 

You might even being doing okay on social media treating it like you always have, but I can promise you that once you learn how to maximize it those results will multiply in a big way.

Yes! I know how overwhelming it can be to take a risk on something like this, and whenever I've taken online courses I've definitely struggled with feeling confused or overwhelmed.

The way this course is designed, it's meant to be spread out over the next six weeks to make it as accessible and easy-to-understand as possible. 

Plus, you've got me — and the Members-Only Facebook Community — to act as additional resources to guide you throughout the course. 

This is beyond doable, and my clients have always complimented my ability to make social media ridiculously easy. 

I'll be sending you login information for the Ultimate Social Media Reset members site, which is where you'll find all of the modules, lessons, support documents, and bonuses. 

It's all in one easy-to-use place, and you can access it on your computer or mobile device.

I have a fourteen day, no-questions-asked, money back guarantee. That means if you don't absolutely love the course after taking a few lessons and diving into the content, no worries! Simply send me an email at hello@jandralee.com and we'll give you a full refund. No hard feelings! :)

Not only will you get the Ultimate Social Media Reset for Writers, which is a hands-on, six week course that not only shows you exactly how to build and grow your brand using social media, but you'll also receive several exclusive bonus offers. 

You can view the entire offer below:

Here’s what you’re getting when you enroll today:

The Ultimate Social Media Reset for Writers - $1297 Value

  • Bonus 1: Pre-Launch Module (includes my Social Media Audit Workbook) - $99 Value
  • Bonus 2:  Bonus Course Module: How to Integrate Life, Writing, and Everything else - $49 Value
  • Bonus 3: Access to the Ultimate Social Media Reset Members Only Facebook Community - $99 Value

When you add it all up, that’s a value of more than $1500.

But when you enroll today, you’ll get access to everything for just:

Pay Monthly

3 Monthly Payments of

$333

PAY MONTHLY

OR

Pay In Full + Save $100

1 Single Payment of

$899

PAY IN FULL + SAVE

The Ultimate Social Media Reset for Writers is PERFECT for you if…

  1. You're new to this whole "author brand" thing, and you want to make sure you do it right.
  2. You're tired of spending countless hours on social media with nothing to show for it, and you want to stop struggling once and for all.
  3. You already know that you need to be using social media to build your brand as an author, but you're not sure where to start.
  4. You're cool with investing a few hours each week on social media, especially if it will help you grow your following and boost your career as a writer. 
  5. In fact, you're already spending hours on social media every week, but you're ready to level up your social media game in a BIG way.
  6. You're excited to start growing your social media presence. Even though you may have tried before, you're ready to do the work and make it happen. 
  7. You feel confident in trying out The Ultimate Social Media Reset for the next fourteen days, and you're ready to see if this can be the moment you've been waiting for to revamp your social media efforts. 

If you said “yes” to any one of these, I can’t wait to meet you inside The Ultimate Social Media Reset for Writers!

 

Here’s what you’re getting when you enroll today:

The Ultimate Social Media Reset for Writers - $1297 Value

  • Bonus 1: Pre-Launch Module (includes my Social Media Audit Workbook) - $99 Value
  • Bonus 2:  Bonus Course Module: How to Integrate Life, Writing, and Everything else - $49 Value
  • Bonus 3: Access to the Ultimate Social Media Reset Members Only Facebook Community - $99 Value

When you add it all up, that’s a value of more than $1500.

But when you enroll today, you’ll get access to everything for just:

Pay Monthly

3 Monthly Payments of

$333

PAY MONTHLY

OR

Pay In Full + Save $100

1 Single Payment of

$899

PAY IN FULL + SAVE
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